TCF Home Loans
Various Locations
TCF Home Loans
TCF Home Loans engaged Cuningham to design its new prototype in an effort to increase the regional bank’s visibility and brand awareness. The resulting prototype is more transparent and casual, acknowledging the paradigm shift from banker-focused to customer-centric design. By promoting interaction between bankers and customers, TCF’s new design will transform its current brand perception as a “starter bank” to a full-service financial institution.
Cuningham is currently assisting TCF with the roll-out of its new design to over 300 locations in five states.
Client: TCF Bank
Studio: Play, Work
Market: Retail, Corporate
Size: Varies by location
Scope: New Construction
Services: Architecture, Interior Design, Master Planning
Delivery Method: Design-Bid-Build
Key Project Contacts:
